10 misconceptions about Web privacy
Tuesday, 31. August 2010Quelle: smartbrief-com-iab
The debate over Web privacy has given rise to a number of misconceptions about how personal information is collected and used -More-
Archiv für August 2010
Will Facebook’s Places bring location apps to mainstream?
Tuesday, 31. August 2010Quelle: smartbrief-com-iab
Adoption of location-based applications and websites is still limited to early adopters, but the tipping point could come if -More-
Social networks attract more users over 50
Tuesday, 31. August 2010Quelle: smartbrief-com-iab
Use of social-network sites by Americans 50 and over is up sharply, growing from 22% in April of last year to 42% in May, acc -More-
Social, SEO and the Open Graph: What To Do Now
Do you know how Social and Search intersect today? Facebook’s search engine is making headlines, but what are the implications for your business? Find out how your business can apply the new tools that bridge social and search to drive increased traffic.
Download the free Whitepaper Now
Do you know how Social and Search intersect today? Facebook’s search engine is making headlines, but what are the implications for your business? Find out how your business can apply the new tools that bridge social and search to drive increased traffic.
Download the free Whitepaper Now
New tool allows Facebook, MySpace users to Sync content
Tuesday, 31. August 2010Quelle: smartbrief-com-iab
MySpace and Facebook, which were once thought to be archrivals in the social-media space, are teaming up for a tool called Sy -More-
Google to continue to host AP content
Tuesday, 31. August 2010Quelle: smartbrief-com-iab
Google, under a new deal with Associated Press, will continue to post Associated Press articles for a minimum of two years. -More-
Google adds social-game maker to its holdings
Tuesday, 31. August 2010Quelle: smartbrief-com-iab
SocialDeck, a maker of Shake & Spell and other social games that can be played on smartphones or online through Facebook, has -More-
Carmichael Lynch, Harley have different views of split
Tuesday, 31. August 2010Quelle: smartbrief-com-iab
Interpublic Group’s Carmichael Lynch, Minneapolis, opted to end its 31-year relationship with Harley-Davidson because of the -More-
Facebook schools college students via new Universities page
Tuesday, 31. August 2010Quelle: smartbrief-com-iab
Facebook’s new Universities page features discounts for returning college students from Eddie Bauer, Newegg.com and eight oth -More-
Clearwire launches ad effort to support new broadband plan
Tuesday, 31. August 2010Quelle: smartbrief-com-iab
Clearwire, whose investors include Comcast and Time Warner Cable, is launching an ad campaign touting its new 4G pay-as-you-g -More-
Samsung boosts marketplace for interactive TV apps
Tuesday, 31. August 2010Quelle: smartbrief-com-iab
Samsung, which leads global sales of TVs, is working to attract interest in its “app store,” which hosts the collection of We -More-
Why marketers should forget about viral videos
Tuesday, 31. August 2010Quelle: smartbrief-com-socialmedia
Social-media marketers should avoid trying viral-video campaigns, writes Jim Louderback. -More-
Social Media Best Practices: Q&A Forums
In this best practices report, identify opportunities to grow your business through business question-and-answer (Q&A) forums and learn the best practices you need to improve your business social media results. Download your copy now!
In this best practices report, identify opportunities to grow your business through business question-and-answer (Q&A) forums and learn the best practices you need to improve your business social media results. Download your copy now!
MySpace reaches out to Facebook
Tuesday, 31. August 2010Quelle: smartbrief-com-socialmedia
MySpace is letting its users push their updates to Facebook, in much the same way that tweets can be cross-posted to Facebook -More-
Cisco: Social media saved us $100,000 during a product launch
Tuesday, 31. August 2010Quelle: smartbrief-com-socialmedia
In 2008, Cisco used social media to announce a router — and saved itself $100,000 in product-launch fees in the bargain. -More-
Older generations flock to Facebook
Tuesday, 31. August 2010Quelle: smartbrief-com-socialmedia
The real Facebook killer app could be your mom — and perhaps her mom too — as more people from older generations are loggin -More-
3 days, 26 sessions, Real-World Case Studies. 1-stop immersion in Social Media Marketing with expert tactics from Ford, Citibank, RIM, Radian6, Johnson & Johnson, Mashable, Southwest Airlines, Cisco and more. Capture critical knowledge for growing your business at Social Media Business Summit. Use Code Smart20 to get 20% OFF!
6 niche networks you need to know about
Tuesday, 31. August 2010Quelle: smartbrief-com-socialmedia
Smart social-media marketers don’t buy into the pursuit of the “next big thing,” writes Jesse Stanchak — instead, they’re co -More-
Social-media marketers need to mix things up
Tuesday, 31. August 2010Quelle: smartbrief-com-socialmedia
For best results, marketers need to find ways to blur the line between social-media and traditional marketing, writes Jeremia -More-
What should a social-media marketing plan cost?
Tuesday, 31. August 2010Quelle: smartbrief-com-socialmedia
Social-media campaigns are cheap, but they aren’t free, writes John Bell. -More-
Learn the secret of irresistible headlines
Tuesday, 31. August 2010Quelle: smartbrief-com-socialmedia
Certain kinds of headlines automatically attract more traffic, writes Tim Ferriss. -More-
Jim Louderback, CEO of Revision3 Internet Television, writing in Advertising Age
Tuesday, 31. August 2010Quelle: smartbrief-com-socialmedia
Stop chasing viral, and start looking closely at online video that delivers repeatable, measurable and sustainable views. -More-
Blog: Reading the Upcoming Holiday Season: Retailers Should Be Careful With Aggressive Discounts
Tuesday, 31. August 2010Quelle: emarketer
Frank Badillo, vice president and senior retail economist at Kantar Retail specializes in analysis and forecasting of economic, retail and consumer trends. He contributes to Kantar’s retail intelligence platform and regularly [...]
http://www.emarketer.com/blog/index.php/best-practices-holiday-season-discounts-kantar-emarketer/
Ifa-Trends: Was der erste 3-D-Camcorder für zu Hause taugt
Tuesday, 31. August 2010Quelle: welt-online
Es ist der erste 3-D-Camcorder für den Heimgebrauch: der Panasonic HDC-SD750. Er ist auf der Ifa zu sehen – wir haben ihn vorab getestet.
Soziales Netzwerk: Studenten entwickeln Anti-Facebook "Diaspora"
Tuesday, 31. August 2010Quelle: welt-online
Am 15. September geht “Diaspora”, die Open-Source-Alternative zu Facebook, an den Start. Jeder Nutzer soll die Kontrolle über seine Daten behalten.
Google kauft SocialDeck: Noch ein Start-up für Google
Tuesday, 31. August 2010Quelle: internet-world-business
Googles Einkaufstour geht weiter. Jetzt hat der Internetgigant SocialDeck aufgekauft. Bei dem Start-up handelt es sich um ein Game-Entwicklungs-Unternehmen.
PriceWaterhouseCoopers prognostiziert E-Book-Boom : 350 Millionen Euro Umsatz für E-Belletristik
Tuesday, 31. August 2010Quelle: internet-world-business
Die Deutschen können mit elektronischen Büchern bislang nur wenig anfangen. In diesem Jahr sollen mit E-Books gerade einmal 20 Millionen Euro Umsatz erwirtschaftet werden. Bis 2015 sollen es jedoch schon mehr als 350 Millionen Euro sein.
MySpace startet Sync: Automatische Updates auf Facebook
Tuesday, 31. August 2010Quelle: internet-world-business
MySpace führt jetzt die Synchronisation mit Facebook ein. Damit können MySpace-Nutzer ihre Beiträge automatisch auch auf dem Facebook-Netzwerk anzeigen lassen.
Webcam-Schülerüberwachung: Schule muss Anwalt der Eltern 260.000 US-Dollar zahlen
Tuesday, 31. August 2010Quelle: golem
Auch wenn es im Streit um die Überwachung von Kindern per Webcam in einem US-Schulbezirk wohl nicht zur Anklage der Staatsanwaltschaft kommt, soll der Schulbezirk im Rahmen der Zivilklage der Eltern rund 260.000 US-Dollar an deren Anwalt zahlen, entschied ein Gericht. (Computer, Mac)
http://www.golem.de/1008/77592-rss.html
Internetknoten: Mehr als 1 TBit/s am DE-CIX
Tuesday, 31. August 2010Quelle: golem
Der zentrale deutsche Internetknoten DE-CIX in Frankfurt am Main hat beim Datendurchsatz die Marke von 1 TBit/s erreicht. In den Stoßzeiten von 20 bis 23 Uhr wandern rund 1,2 TBit/s durch den Austauschknoten.
http://www.golem.de/1008/77591-rss.html
Sechs von zehn Deutschen finden 18 Euro Rundfunkgebühr zu viel
Tuesday, 31. August 2010Skype Connect 1.0: Skype für SIP-basierte Telefonanlagen
Tuesday, 31. August 2010Quelle: golem
Unter dem Namen Skype Connect 1.0 bietet Skype ab sofort eine SIP-Anbindung für Telefonanlagen an. Die als Skype-für-SIP entwickelte Lösung erlaubt es Unternehmen, ihre bestehenden Telefonanlagen mit Skype für aus- und eingehende Gespräche zu verbinden. (VoIP, Skype)
http://www.golem.de/1008/77588-rss.html
DSL: Vodafone klagt gegen Telekom
Tuesday, 31. August 2010Quelle: golem
Der britische Mobilfunkkonzern Vodafone klagt gegen die Deutsche Telekom. “Die Deutsche Telekom behindert den Wettbewerb im Festnetz”, moniert Vodafone-Deutschland-Chef Friedrich Joussen im Gespräch mit dem Handelsblatt. Dagegen wehrt sich der Rivale – auch vor Gericht. (DSL, Telekom)
http://www.golem.de/1008/77580-rss.html
Mobile Content: Games, Music and Video Take to the Cloud
Tuesday, 31. August 2010Quelle: emarketer
Mobile phones have become a staple of daily life, so much so that most consumers can hardly imagine going through the day without one by their side. The reliance on mobile devices for just about everything makes mobile a platform that content publishers and marketers cannot afford to ignore.
http://www.emarketer.com/Report.aspx?code=emarketer_2000702
Article: Mobile Content Soars Thanks to Device and Network Advances
Tuesday, 31. August 2010Quelle: emarketer
A third screen that publishers and marketers cannot ignore
http://www.emarketer.com/Article.aspx?id=1007899
Article: Acquisitions Signal Consolidation of Social Gaming
Tuesday, 31. August 2010Quelle: emarketer
Betting on rising revenues as gaming goes social
http://www.emarketer.com/Article.aspx?id=1007900
Priority Inbox: Google weiß, welche E-Mails wichtig sind
Tuesday, 31. August 2010Quelle: golem
Google erweitert seinen E-Mail-Dienst Google Mail um die sogenannte Priority Inbox. Hier schlagen E-Mails auf, die für den Nutzer besonders wichtig sind. Das soll für mehr Übersicht im überfüllten Postfach sorgen und Zeit sparen. (Google, Google Mail)
http://www.golem.de/1008/77566-rss.html
Schnelles Internet: Telekom bringt neue Mobilfunk-Generation aufs Land
Tuesday, 31. August 2010Quelle: welt-online
Die Telekom hat den ersten Sendemast der neuen LTE-Technik installiert. Sie soll die Provinz mit schnellem Internet versorgen.
Article: How iPad Usage is Shaping Up
Tuesday, 31. August 2010Quelle: emarketer
In the UK, 24% of iPad owners say it’s their primary entertainment device
http://www.emarketer.com/Article.aspx?id=1007896
Article: Movie Industry Slouches Toward Digital Future
Tuesday, 31. August 2010Quelle: emarketer
Paul Verna
Senior Analyst
http://www.emarketer.com/Article.aspx?id=1007897
Blog: Netflix App for iPhone Puts Spotlight on Mobile Video
Tuesday, 31. August 2010Quelle: emarketer
Yesterday, Netflix released its long-awaited app for the iPhone and iPod touch, rounding the company’s offerings for Apple’s iOS platform. Significantly, the app works using both a Wi-Fi and a [...]
http://www.emarketer.com/blog/index.php/netflix-app-iphone-puts-spotlight-mobile-video/
Marketers tout "listening" skills
Monday, 30. August 2010Quelle: smartbrief-com-iab
Dell and Kodak are among the top marketers to have a “chief listener,” whose data-heavy job involves sorting through the hund -More-
Real estate bust leads to boom for real estate sites
Monday, 30. August 2010Quelle: smartbrief-com-iab
The real estate slowdown has had the opposite effect on Zillow, Trulia and real estate sites run by Yahoo! -More-
Tech leads the pack in IPO activity
Monday, 30. August 2010Quelle: smartbrief-com-iab
When it comes to IPOs, the technology sector is leading the charge with 21 deals totaling $2.48 billion. -More-
How To Engage Small Businesses Through Social Media
Learn the most effective ways to reach small business decision makers through social media. See how 1,711 small business decision makers find value in social media usage and the social media resources they turn to for relevant information. Download your copy now!
Learn the most effective ways to reach small business decision makers through social media. See how 1,711 small business decision makers find value in social media usage and the social media resources they turn to for relevant information. Download your copy now!
MySpace tries to carve out its own place among social-media sites
Monday, 30. August 2010Quelle: smartbrief-com-iab
MySpace, which has been overshadowed by newer social-media rivals Facebook, Twitter and Foursquare, is trying to differentiat -More-
App developer becomes part of Google
Monday, 30. August 2010Quelle: smartbrief-com-iab
Angstro, a startup that has developed applications for Facebook, LinkedIn and other sites, has been purchased by Google to he -More-
Google is reportedly developing its own PPV channel
Monday, 30. August 2010Quelle: smartbrief-com-iab
Google is in discussions with major Hollywood studios about starting its own pay-per-view video service by the end of this ye -More-
Search buyers say Bing shows potential in first year
Monday, 30. August 2010Quelle: smartbrief-com-iab
Microsoft’s Bing, which in its first year has boosted its share of search from 8% or 9% to 12% or 13%, compared with Google’s -More-
Steve Madden aims to reach more shoppers via mobile
Monday, 30. August 2010Quelle: smartbrief-com-iab
Shoe retailer Steve Madden is planning to connect in-store and mobile shopping in a bigger way with the launch of a mobile-sp -More-
Stride Gum looks to entertain users with social moves
Monday, 30. August 2010Quelle: smartbrief-com-iab
Kraft marketing executive Gary Osifchin talks about Stride gum’s humor-driven social-media moves, which include the release o -More-
Ford’s buzz-master
Monday, 30. August 2010Quelle: smartbrief-com-iab
Jim Farley, head of global marketing, sales and service at Ford Motor, talks to Advertising Age about how Ford has shifted it -More-
Foursquare CEO says Facebook Places is good for business
Monday, 30. August 2010Quelle: smartbrief-com-socialmedia
The buzz over Facebook Places has raised awareness of location in general and driven a flood of users to Foursquare, says CEO -More-
Social Media Best Practices: Q&A Forums
In this best practices report, identify opportunities to grow your business through business question-and-answer (Q&A) forums and learn the best practices you need to improve your business social media results. Download your copy now!
In this best practices report, identify opportunities to grow your business through business question-and-answer (Q&A) forums and learn the best practices you need to improve your business social media results. Download your copy now!
Social media is a big winner at the Emmy Awards
Monday, 30. August 2010Quelle: smartbrief-com-socialmedia
NBC used social media to boost buzz for last night’s Emmy Awards, building up to the ceremony by soliciting tweets aimed at h -More-