MediaCom adds Brilliant Media to WPP group
Tuesday, 6. December 2011Quelle: smartbrief-com-iab
After stealing one of its most valuable clients, WPP’s MediaCom has added Brilliant Media to its group. -More-
Artikel-Schlagworte: „adds“
Salesforce.com adds Radian6 tools to its core software
Friday, 2. December 2011Quelle: smartbrief-com-socialmedia
Salesforce.com has unveiled its plan for Radian6’s social media monitoring tools, which it purchased in May for $326 million. -More-
Facebook adds paid promotions to its news ticker
Thursday, 24. November 2011Quelle: smartbrief-com-socialmedia
Facebook has begun adding sponsored stories to users’ news tickers. -More-
Google’s Image Search adds +1 buttons
Wednesday, 16. November 2011Google adds 2 startups
Friday, 11. November 2011Quelle: smartbrief-com-iab
Google has purchased Apture, which makes a program for permitting in-page searches, and Katango, a social media organizing to -More-
Google+ adds icon for quick access to YouTube
Saturday, 5. November 2011C-SPAN2 adds tweets to Senate coverage
Wednesday, 2. November 2011Quelle: smartbrief-com-socialmedia
During those long intervals between Senate debates, C-SPAN2 is scrolling tweets from congressional members. -More-
LinkedIn adds site in Japanese as part of Asian expansion
Friday, 28. October 2011Quelle: smartbrief-com-iab
LinkedIn’s ongoing expansion into Asia now includes its first Asian language site, in Japan. -More-
WPP Group adds digital resources in China
Wednesday, 26. October 2011Quelle: smartbrief-com-iab
WPP Group is taking another step into China with a minority stake in Leading Smart Holdings, parent of Moment Systems, a digi -More-
Dunkin’ Donuts adds Twitter component to Halloween campaign
Saturday, 22. October 2011Topsy adds search of all Google+ posts
Thursday, 13. October 2011Google adds Twitter analytics startup SocialGrapple
Wednesday, 12. October 2011Quelle: smartbrief-com-iab
An analytics startup serving Twitter users has been acquired by Google in a move that appears designed to add premium analysi -More-
Facebook adds service that poses questions to find friends
Wednesday, 12. October 2011Quelle: smartbrief-com-socialmedia
Facebook has acquired a service that lets users answer a range of questions to find potential friends with common interests o -More-
IPG’s Mediabrands adds social-marketing shop
Friday, 7. October 2011Quelle: smartbrief-com-iab
Interpublic Group-owned Mediabrands acquired independent Seattle-based social-marketing agency Spring Creek, which includes B -More-
Horizon Media adds Trust Metrics to gauge website relevance
Friday, 30. September 2011Quelle: smartbrief-com-iab
Independent media services company Horizon Media says its new Trust Metrics service differs from other media evaluation syste -More-
Yahoo! adds social feature to boost article clicks
Saturday, 24. September 2011Visible Measures adds $13 million to expand platform
Saturday, 24. September 2011Traffiq adds Nielsen website data to ad-buying platform
Friday, 23. September 2011Quelle: smartbrief-com-iab
Advertisers now have access to Nielsen’s @Plan target-marketing data through Traffiq’s display-ad buying platform. -More-
Google+ opens to the public, adds features
Thursday, 22. September 2011Quelle: smartbrief-com-socialmedia
Google has ended its invitation-only Google+ test run, opening the network to everyone. -More-
Google adds video, mobile tools for display advertising
Saturday, 17. September 2011Quelle: smartbrief-com-iab
Video and mobile are the focus for Google in its ongoing campaign to branch out from search ads and into display. -More-
Facebook’s "subscribe" option adds new relationship possibilities
Friday, 16. September 2011Quelle: smartbrief-com-socialmedia
Facebook users now can “subscribe” to updates from a user without being a full-fledged friend on the site. -More-
Reach the widest audience possible with SMS Marketing. Text messaging is the most widely used data application in history, as wireless subscribers increasingly adopt it as their preferred method to communicate. Learn how advertising with Common Short Codes can provide access to nearly every U.S. mobile consumer. Get the free whitepaper.
Facebook adds tool for sorting friends
Thursday, 15. September 2011Quelle: smartbrief-com-socialmedia
Facebook is putting more tools into users’ hands to allow them to categorize friends through its Friend Lists application. -More-
As volumes of data build up, marketing silos need to come down so that growth opportunities can be revealed. Read about how every customer is a potential marketer and how you can use social media to your advantage. To download the white paper, Drive Marketing Relevance in Today’s Digital World, click here.
Canadian agency Nurun adds to U.S. presence with Odopod
Wednesday, 14. September 2011Quelle: smartbrief-com-iab
Montreal-based digital agency Nurun is more than doubling its U.S. -More-
Social chatter adds depth to TV-audience data
Tuesday, 13. September 2011Quelle: smartbrief-com-socialmedia
Social chatter is letting TV-analytics firms add depth and detail to their audience data. -More-
Article: OfficeMax Adds Mobile to Its Couponing and Loyalty Schemes
Friday, 9. September 2011Quelle: emarketer
Chris Duncan
VP of Direct & Loyalty Marketing
OfficeMax
http://www.emarketer.com/Article.aspx?id=1008581
Ascentium adds technical abilities with Cactus acquisition
Thursday, 8. September 2011Quelle: smartbrief-com-iab
The digital agency Ascentium is absorbing Cactus Commerce in its acquisition of the e-commerce company. -More-
Facebook adds ZIP code granularity for ad targeting
Saturday, 13. August 2011Quelle: smartbrief-com-iab
With implications for a range of advertisers, including politicians, Facebook has introduced targeting by ZIP code, a much mo -More-
Facebook adds more security features to mobile devices
Wednesday, 10. August 2011Quelle: smartbrief-com-iab
Facebook has beefed up its security on mobile devices with the addition of two features that are also designed to make it eas -More-
RadioShack adds Facebook to print circular campaign
Saturday, 6. August 2011Quelle: smartbrief-com-iab
Supplementing its circulars, RadioShack is posting its weekly ad on its Facebook page, extending its outreach to younger cons -More-
Facebook adds "Expected Child" feature
Wednesday, 3. August 2011Quelle: smartbrief-com-socialmedia
Facebook is letting users add pregnancy-related details to their profiles, including the baby’s planned name and due date. -More-
Amazon adds Universal movies in battle with Netflix, Hulu
Saturday, 30. July 2011Quelle: smartbrief-com-iab
In the competition for streaming-video viewers, Amazon has added to its lineup movies from Universal Pictures, expanding on i -More-
Twitter adds ability to flag links with potentially offensive content
Saturday, 30. July 2011Quelle: smartbrief-com-socialmedia
Twitter has tweaked its API to allow tweets containing links to off-color content to be tagged as “possibly sensitive.” “We w -More-
Allure.com adds shopping-cart function to articles
Friday, 29. July 2011Quelle: smartbrief-com-iab
Conde Nast’s Allure.com is adding an easy e-commerce option. -More-
Stop throwing marketing dollars down the drain — find out how. Over 10,000 marketing professionals have leveraged the brand new Definitive Guide to Marketing Metrics & Analytics to understand and interpret marketing results to better prove and improve ROI. Learn how you too can earn a seat at the revenue table at your organization.
Mike Tyson adds muscle to SoBe message
Thursday, 28. July 2011Quelle: smartbrief-com-iab
SoBe has teamed with Mike Tyson on an iPhone game within the Tyson “Main Event” game. -More-
Yahoo! adds new cookie controls for U.K. consumers
Monday, 21. March 2011Bing adds local, social tools and goes 3D
Friday, 17. December 2010Quelle: smartbrief-com-iab
Microsoft’s Bing has released new tools for users and businesses to help further set apart the search engine from its main ri -More-
Facebook adds new features to profile pages
Tuesday, 7. December 2010Quelle: smartbrief-com-iab
Facebook has changed the design for its profile pages to allow members to provide additional personal information, post photo -More-
Groupon moves office, adds Ludic Labs to holdings
Friday, 3. December 2010Quelle: smartbrief-com-iab
Groupon has acquired local deals startup Ludic Labs, whose properties include OfferFoundry.com and Diddit.com. -More-
MySpace revamps mobile version, adds iPhone app
Thursday, 2. December 2010Quelle: smartbrief-com-iab
MySpace, with one in three of its Generation Y users now accessing it regularly via mobile devices, has developed a new mobil -More-
Google adds toll-free click-to-call feature for AdWords
Thursday, 4. November 2010Quelle: smartbrief-com-iab
Google has introduced a new AdWords tool that provides clients with a toll-free phone number with their ads and the ability t -More-
Yahoo! adds new social features to e-mail service
Thursday, 28. October 2010Amazon adds section for shorter works in Kindle Store
Thursday, 14. October 2010Quelle: smartbrief-com-iab
Amazon.com has launched a new area in its Kindle Store that offers shorter e-titles ranging from 30 to 90 pages. -More-
Invidi adds NBC to investor list
Wednesday, 6. October 2010Quelle: smartbrief-com-iab
NBC Universal is expected to acquire a small stake in Invidi Technologies, a company that targets ads to TV viewers based on -More-
Google adds Antarctica to Street View
Saturday, 2. October 2010Quelle: smartbrief-com-iab
Antarctica is among the new locations featured on Google’s Street View mapping service. -More-
LinkedIn adds tools to help users climb the career ladder
Friday, 1. October 2010Quelle: smartbrief-com-socialmedia
LinkedIn is reaching critical mass and has added tools that make it a must-have for career-minded professionals, say fans of -More-
Social Media Workbook for B2B Marketers
Gain valuable insight and best practices from innovative thought leaders for utilizing social media marketing applications effectively. Use the worksheets and checklists to best incorporate your social media plan and policy at your company. Click here to learn more.
Gain valuable insight and best practices from innovative thought leaders for utilizing social media marketing applications effectively. Use the worksheets and checklists to best incorporate your social media plan and policy at your company. Click here to learn more.
Optimedia adds U.S. digital account to British Airways assignment
Saturday, 11. September 2010Quelle: smartbrief-com-iab
Publicis Groupe’s Optimedia, via a review, has added the U.S. -More-
Deal adds 5 years to the AOL-Google partnership
Friday, 3. September 2010Quelle: smartbrief-com-iab
Google and AOL will work together for five more years in Web search and add mobile search and video to their collaborations, -More-
Google adds social-game maker to its holdings
Tuesday, 31. August 2010Quelle: smartbrief-com-iab
SocialDeck, a maker of Shake & Spell and other social games that can be played on smartphones or online through Facebook, has -More-
Axe adds music to the mating mix
Wednesday, 18. August 2010Quelle: smartbrief-com-iab
Men’s grooming brand Axe is holding four concerts to promote its new scent, Axe Music. -More-
OMD adds mobile-marketing unit
Wednesday, 28. July 2010Quelle: smartbrief-com-iab
Airwave is the name of a new mobile-marketing spinoff from Omnicom Group’s OMD. -More-