Artikel-Schlagworte: „effort“
Foursquare to add feature in effort to increase user content
Wednesday, 3. August 2011Quelle: smartbrief-com-socialmedia
Foursquare says it’s debuting an initiative to encourage users to create pages and contribute location-tagged content. -More-
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Toyota’s Facebook page fuels charitable effort
Thursday, 28. July 2011Quelle: smartbrief-com-socialmedia
Toyota’s Facebook page is the touchstone for a campaign supporting the car company’s charitable effort to donate 100 cars to -More-
Ford uses Web to kick-start traditional effort for Explorer
Tuesday, 21. December 2010Quelle: smartbrief-com-iab
Ford is using Facebook, YouTube, Twitter and its own website to lay the groundwork for the launch of its latest Explorer mode -More-
Sergey Brin reportedly is leading Google’s "+1" social effort
Saturday, 4. December 2010Quelle: smartbrief-com-socialmedia
Google co-founder Sergey Brin is reportedly spearheading Google’s efforts to create a viable social-networking product. -More-
"Conan" marketing effort moves to the social-media arena
Friday, 22. October 2010Quelle: smartbrief-com-iab
TBS, which will launch the new Conan O’Brien talk show Nov. -More-
Toyota goes for laughs with latest social effort
Wednesday, 22. September 2010Quelle: smartbrief-com-iab
Toyota, as part of its AutoBiography social-media effort for the Camry and Corolla, has released a series of six video clips -More-
Gatorade ad push is backed by social-media effort
Wednesday, 15. September 2010Quelle: smartbrief-com-iab
Gatorade employees in the brand’s “Mission Control” center track social-media sites and occasionally join a digital conversat -More-
Glamour launches image-building effort
Thursday, 9. September 2010Quelle: smartbrief-com-iab
Conde Nast title Glamour is promoting its “young & posh” brand identity to potential advertisers, via an effort that spans pr -More-
Clearwire launches ad effort to support new broadband plan
Tuesday, 31. August 2010Quelle: smartbrief-com-iab
Clearwire, whose investors include Comcast and Time Warner Cable, is launching an ad campaign touting its new 4G pay-as-you-g -More-
Kraft launches football-themed meal-donation effort
Wednesday, 25. August 2010Quelle: smartbrief-com-iab
Kraft Foods has set a goal of donating at least 20 million meals through its “Huddle to Fight Hunger” campaign, set to culmin -More-
Hyundai goes unscripted for new multiplatform effort
Friday, 9. July 2010Quelle: smartbrief-com-iab
Hyundai Motor America, for the debut effort from new marketing chief Chris Perry, is launching a multiplatform campaign built -More-
What makes a successful social effort special?
Monday, 21. June 2010Quelle: smartbrief-com-socialmedia
Almost two-thirds of social marketers say that their campaigns don’t bring in new sales or otherwise boost their company’s bo -More-
Talent & Expert Network is latest effort from Demand Media
Tuesday, 8. June 2010Quelle: smartbrief-com-iab
Demand Media, the content publishing company behind eHow.com and LiveStrong.com, is launching the Talent & Expert Network, dr -More-
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JetBlue fliers plug airline in new online video effort
Monday, 10. May 2010Quelle: smartbrief-com-iab
JetBlue Airways’ new video-driven online campaign from Firstborn is built around testimonials from four loyal customers, who -More-