Alibaba launches Chinese Google+-style social network
Tuesday, 6. December 2011Quelle: smartbrief-com-socialmedia
Alibaba Group, the largest online shopping firm in China, has announced it is testing a social network reportedly modeled on -More-
Artikel-Schlagworte: „launches“
Wal-Mart launches Facebook gift-advice app
Friday, 2. December 2011Quelle: smartbrief-com-socialmedia
Wal-Mart has created a Facebook application that scours users’ comments and newsfeed to come up with gift suggestions. -More-
Peer-to-peer search engine launches
Wednesday, 30. November 2011Quelle: smartbrief-com-iab
The YaCy search engine uses a new peer-to-peer model that differentiates it from the giants, Google, Yahoo! and Bing. -More-
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Zappos co-founder launches social-shopping site
Friday, 18. November 2011Quelle: smartbrief-com-socialmedia
Zappos co-founder Nick Swinmurn has unveiled RNKD, a social-shopping project that could one day let users browse others’ clos -More-
John Deere launches food-bank Facebook campaign
Monday, 14. November 2011Quelle: smartbrief-com-socialmedia
A Facebook campaign from John Deere aims to build buzz while feeding the hungry this holiday season. -More-
Google Offers launches its first nationwide daily deal
Saturday, 5. November 2011Quelle: smartbrief-com-iab
Google Offers says its first national discount — for retailer REI — is just a beginning. -More-
Yahoo! launches its newsstand
Thursday, 3. November 2011Guardian launches Twitter bot to help discovery
Saturday, 29. October 2011Quelle: smartbrief-com-socialmedia
The Guardian newspaper has launched @GuardianTagBot, an automated Twitter feed that can be used to search the paper’s content -More-
Heinz launches an upscale ketchup on Facebook
Thursday, 27. October 2011Quelle: smartbrief-com-socialmedia
Heinz is trying to lure Facebook users with a custom ketchup available only via the social network. -More-
EBay launches platform to encourage creation of retail tools
Friday, 14. October 2011Quelle: smartbrief-com-iab
EBay launched online-shopping platform X.commerce, touting it as an open space for developers to create online-shopping tools -More-
Wieden+Kennedy Amsterdam launches creative digital unit
Thursday, 6. October 2011Quelle: smartbrief-com-iab
Wieden+Kennedy’s new digital production unit, The Dam Armada, will develop applications, installations and other digital prod -More-
In a possible sign of Groupon’s future, retail site launches
Friday, 30. September 2011Quelle: smartbrief-com-iab
Groupon is stepping into the retail arena with Groupon Goods, offering discounted home furnishing products. -More-
Innocent launches "Tweet and Eat" discount campaign
Friday, 30. September 2011Quelle: smartbrief-com-socialmedia
U.K. food brand Innocent is launching a social-discount program to promote its “Veg Pot” line. -More-
Virgin America launches Loopt giveaway
Wednesday, 28. September 2011Quelle: smartbrief-com-socialmedia
Virgin America is working with Loopt to offer prizes to anyone who checks in at the T2 terminal at San Francisco Internationa -More-
Benjamin Moore parts with agency, launches review
Friday, 23. September 2011Quelle: smartbrief-com-iab
Benjamin Moore is reviewing candidates to replace Cramer-Krasselt, its agency over the past five years for creative, digital -More-
Netflix launches Qwikster, fails to secure Twitter handle
Tuesday, 20. September 2011Quelle: smartbrief-com-socialmedia
Netflix’s newly announced standalone DVD-rental unit, Qwikster, has a Twitter problem: The company failed to secure the brand -More-
Delicious founder launches new social project
Wednesday, 31. August 2011Quelle: smartbrief-com-socialmedia
Joshua Schachter, founder of Delicious, says he has a new social project up his sleeve: Jig, a network that Schachter describ -More-
Mentos launches Facebook app to give life guidance
Saturday, 27. August 2011Quelle: smartbrief-com-iab
Mentos new Facebook app features “Life Guidance” videos designed to offer advice to boring, vain or lovelorn friends. -More-
NASA launches Twitter account for robot astronaut
Saturday, 27. August 2011Quelle: smartbrief-com-socialmedia
A humanoid robot called Robonaut 2 is now in use aboard the International Space Station and has begun firing off tweets about -More-
Twitter launches galleries for tweeted photos
Wednesday, 24. August 2011Quelle: smartbrief-com-socialmedia
Twitter is introducing photo galleries that integrate with third-party services such as TwitPic and yFrog to display a user’s -More-
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Under Armour launches a major footwear push
Wednesday, 10. August 2011Quelle: smartbrief-com-iab
A major campaign by Under Armour for its Split and Charge RC athletic shoes features star quarterback Tom Brady and Heisman T -More-
AT&T Interactive launches daily deals
Wednesday, 20. July 2011Quelle: smartbrief-com-iab
AT&T is the latest company to join the daily-discounts business with the introduction of daily deals on YP.com. -More-
Vogue launches a social media influencer initiative
Thursday, 14. July 2011Quelle: smartbrief-com-socialmedia
Conde Nast says it’s recruiting an “Influencer Network” of about 1,000 women to spread the word about issues of Vogue and its -More-
S.C. Johnson launches green campaign
Thursday, 25. November 2010Facebook launches a campaign to be your home page
Wednesday, 24. November 2010Quelle: smartbrief-com-socialmedia
Facebook is prompting its users to make the social site their home page, in a move some experts say is a strike at Google. -More-
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Google launches a location-based recommendation engine
Wednesday, 17. November 2010Quelle: smartbrief-com-socialmedia
Google has unveiled Hotpot, a Google Places-driven recommendation engine that lets users share reviews and recommendations wi -More-
DailyCandy launches Deals channel for local partners
Thursday, 11. November 2010Revolution launches rDigital
Tuesday, 9. November 2010Quelle: smartbrief-com-iab
Chicago-based sports marketing shop Revolution is launching an interactive arm called rDigital. -More-
Facebook launches targeted mobile ads
Friday, 5. November 2010Quelle: smartbrief-com-iab
More than 20 corporate partners have joined Facebook in launching a new mobile ad service that will allow merchants to reach -More-
Kantar launches real-time video analytics tool
Friday, 29. October 2010Quelle: smartbrief-com-iab
Videolytics is a new, real-time analytics tool from WPP Group’s Kantar Video for brands, agencies and publishers. -More-
… of U.S. search queries are now on Yahoo! Search and Bing, giving advertisers and consumers a powerful new choice in search. For more information on how to reach an audience of 163 million searchers in the U.S. through a single ad buy, please visit searchalliance.com. (Source: comScore Core Search (custom) August 2010)
Kraft launches online comedy series
Thursday, 21. October 2010Quelle: smartbrief-com-iab
Kraft Foods has tapped comedian Anita Renfroe, whose mom-focused version of the “William Tell Overture” was an online hit, fo -More-
KBS+P launches Canada offices with Allard Johnson
Thursday, 21. October 2010Quelle: smartbrief-com-iab
New York’s Kirshenbaum Bond Senecal + Partners is teaming up with Allard Johnson to expand its operations in Canada. -More-
SmartBrief on Social Media job board launches this week
Wednesday, 20. October 2010Quelle: smartbrief-com-socialmedia
See your company’s name in lights: Post your jobs now on the new SmartBrief on Social Media job board. -More-
Kraft launches comic video series
Wednesday, 6. October 2010Quelle: smartbrief-com-iab
Kraft Foods has launched an online video series starring comedian mom Anita Renfroe that integrates 14 brands but focuses mor -More-
Foursquare launches new iPhone app, to-do tools
Wednesday, 22. September 2010Quelle: smartbrief-com-socialmedia
Foursquare has launched version 2.0 of its smartphone application and is hoping to get its users to start checking into place -More-
Google launches print campaign to tout display platform
Saturday, 11. September 2010Quelle: smartbrief-com-iab
Google, via ads in trade magazines and other print and online publications, is making its first major pitch for its display a -More-
Glamour launches image-building effort
Thursday, 9. September 2010Quelle: smartbrief-com-iab
Conde Nast title Glamour is promoting its “young & posh” brand identity to potential advertisers, via an effort that spans pr -More-
Clearwire launches ad effort to support new broadband plan
Tuesday, 31. August 2010Quelle: smartbrief-com-iab
Clearwire, whose investors include Comcast and Time Warner Cable, is launching an ad campaign touting its new 4G pay-as-you-g -More-
Kraft launches football-themed meal-donation effort
Wednesday, 25. August 2010Quelle: smartbrief-com-iab
Kraft Foods has set a goal of donating at least 20 million meals through its “Huddle to Fight Hunger” campaign, set to culmin -More-
Egyptian group launches "Islamic Facebook"
Wednesday, 25. August 2010Quelle: smartbrief-com-socialmedia
The Muslim Brotherhood, Egypt’s opposition movement, has launched a Facebook-style social network intended to reflect and pro -More-
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Purina PetCare launches Facebook game
Tuesday, 17. August 2010Quelle: smartbrief-com-iab
A Facebook game called Purina Pet Resort allows participants to create a personalized pet dog or cat, then tend to its needs -More-
MSNBC.com launches "hyperlocal" news widget
Wednesday, 4. August 2010Quelle: smartbrief-com-iab
MSNBC.com is tapping into local blogs to fuel its newly released EveryBlock widget. -More-
Facebook launches a Q-and-A service
Thursday, 29. July 2010Quelle: smartbrief-com-socialmedia
Facebook on Wednesday rolled out “Questions,” a Q-and-A service designed to let users tap into the collective wisdom of the s -More-
Department of Defense launches a social-media hub
Friday, 23. July 2010Quelle: smartbrief-com-socialmedia
Pentagon officials are dipping their toes a little deeper into the social-media pool, rolling out a website intended to act a -More-
Yahoo! launches keywords test with Microsoft
Wednesday, 21. July 2010NFL launches its own fantasy game
Tuesday, 20. July 2010Quelle: smartbrief-com-iab
The National Football League is looking to woo fantasy football players away from established competitors such as CBSSports.c -More-
Tornados launches flavor contest
Wednesday, 14. July 2010Quelle: smartbrief-com-socialmedia
Tornados, the Mexican food brand made by Ruiz Foods, is asking Facebook fans to submit flavor ideas, with prizes including a -More-
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EPMG launches multicultural mobile ad platform
Friday, 2. July 2010Quelle: smartbrief-com-iab
San Diego firm EPMG, which specializes in multicultural marketing, launched a new mobile ad platform dubbed Connect that is d -More-
Pepto Bismol launches a Fourth of July Facebook campaign
Friday, 2. July 2010Quelle: smartbrief-com-socialmedia
Pepto Bismol is aiming to reach new audiences this weekend with a Facebook campaign promoting its stomach remedy to Fourth of -More-
Draftfcb launches unit to study consumer decision making
Wednesday, 30. June 2010Quelle: smartbrief-com-iab
The Institute of Decision Making is a new research unit being formed by Interpublic Group’s Draftfcb that will study how inst -More-