Artikel-Schlagworte: „print“

Google Cloud Print: Google will mit seinem Druckdienst durchstarten

Thursday, 15. December 2011

Quelle: golem

Google will mit seinem Cloud-Druckdienst ernsthaft angreifen und hat dazu Google Cloud Print in seinen Browser Chrome 16 integriert. (Google, Drucker)

http://rss.feedsportal.com/c/33374/f/578069/p/1/s/4cb9bd8/l/0L0Sgolem0Bde0C11120C884470Erss0Bhtml/story01.htm

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Blog: Quick Stat: Time Spent on Mobile Equals That of Print

Thursday, 15. September 2011

Quelle: emarketer

eMarketer CEO Geoff Ramsey kicked off the paidContent Advertising conference today with the latest trends in mobile advertising. In terms of the amount of time users spend with different media, [...]

http://www.emarketer.com/blog/index.php/quick-stat-time-spent-mobile-equals-print/

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Can circulars find a digital niche as promising as print?

Friday, 2. September 2011

Quelle: smartbrief-com-iab

The pre-print ad inserts that served as a revenue mainstay for newspapers in the past are gradually giving way to online equi -More

http://www.smartbrief.com/servlet/rdrc?u=%2Fnews%2FstoryDetails.jsp%3Fissueid%3D4776356D-AF1F-4092-90B5-9FE98E646BA4%26copyid%3D707985B7-5036-4133-BF7F-985AFC02C653%26brief%3Diab%26sb_code%3Drss%26%26campaign%3Drss&i=4776356D-AF1F-4092-90B5-9FE98E646BA4

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Survey: Small percentage of readers scan print codes

Tuesday, 16. August 2011

Quelle: smartbrief-com-iab

Across the publishing industry, 2D bar codes are much in evidence but not necessarily much in use.  -More

http://www.smartbrief.com/servlet/rdrc?u=%2Fnews%2FstoryDetails.jsp%3Fissueid%3DFA6DF140-B696-4887-88CC-E1A128F58582%26copyid%3DCA32E6F5-CC2C-4D82-9893-9B10C110FD9F%26brief%3Diab%26sb_code%3Drss%26%26campaign%3Drss&i=FA6DF140-B696-4887-88CC-E1A128F58582

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RadioShack adds Facebook to print circular campaign

Saturday, 6. August 2011

Quelle: smartbrief-com-iab

Supplementing its circulars, RadioShack is posting its weekly ad on its Facebook page, extending its outreach to younger cons -More

http://www.smartbrief.com/servlet/rdrc?u=%2Fnews%2FstoryDetails.jsp%3Fissueid%3D308922A2-FD94-4CAC-AD6B-4229DC6EB487%26copyid%3DD62DEEFA-7A86-4878-8B14-1A7B64F1B5B6%26brief%3Diab%26sb_code%3Drss%26%26campaign%3Drss&i=308922A2-FD94-4CAC-AD6B-4229DC6EB487

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Google offers up key data, research in print magazine

Tuesday, 26. July 2011

Quelle: smartbrief-com-iab

Google’s “Think Quarterly” packages some of its best data-driven marketing insights and offers it as a quarterly business-to- -More

http://www.smartbrief.com/servlet/rdrc?u=%2Fnews%2FstoryDetails.jsp%3Fissueid%3D9CFAFAE6-4E2F-4D8B-A536-266779D4BB61%26copyid%3D0B8B5136-4710-4E6E-9D3F-2CBDF39BB52B%26brief%3Diab%26sb_code%3Drss%26%26campaign%3Drss&i=9CFAFAE6-4E2F-4D8B-A536-266779D4BB61

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TIME magazine’s "all access" packages print, mobile and online

Thursday, 21. July 2011

Quelle: smartbrief-com-iab

TIME magazine’s “all-access” plan will give users a print subscription as well as access via mobile devices and online.  -More

http://www.smartbrief.com/servlet/rdrc?u=%2Fnews%2FstoryDetails.jsp%3Fissueid%3D55E2EBDB-FF42-4F02-9ECF-C8F8EA3034FC%26copyid%3D31C25B31-744C-49DD-AC26-AD476D34CFDD%26brief%3Diab%26sb_code%3Drss%26%26campaign%3Drss&i=55E2EBDB-FF42-4F02-9ECF-C8F8EA3034FC

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Article: Digital Budgets Shift from Print but Still Lag Behind Usage

Thursday, 21. July 2011

Quelle: emarketer

Consumers spend much more time online than with print, but dollars don’t follow

http://www.emarketer.com/Article.aspx?id=1008506

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New York Times: Print decline outweighs digital growth in Q3

Friday, 24. September 2010

Quelle: smartbrief-com-iab

The New York Times Co., whose papers include the New York Times, Boston Globe and International Herald Tribune, will post a l -More

<a target="_blank "href="http://pages2.marketo.com/dg2-b2b-social-media.html?source=Online%20Ad&comment=smartbrief&offer=Definitive%20Guide%20to%20Social%20Media"This guide provides best practices for utilizing social media marketing applications effectively.

http://www.smartbrief.com/servlet/rdrc?u=%2Fnews%2FstoryDetails.jsp%3Fissueid%3D50B2FDE0-22B5-4BA0-B4E5-B972AA85D8C6%26copyid%3D9BEA9235-7845-4272-B75B-796B211C8E8C%26brief%3Diab%26sb_code%3Drss%26%26campaign%3Drss&i=50B2FDE0-22B5-4BA0-B4E5-B972AA85D8C6

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Ford print ad features 2-D bar codes

Saturday, 18. September 2010

Quelle: smartbrief-com-iab

A Ford Motor print campaign running in the New York Times that touts the interactive technology in its crossover SUV model Ed -More

http://www.smartbrief.com/servlet/rdrc?u=%2Fnews%2FstoryDetails.jsp%3Fissueid%3D0082AEF4-6F8F-46AB-97B0-AC078945673A%26copyid%3DF6D5413B-4E64-42E8-B4C0-A383479288B9%26brief%3Diab%26sb_code%3Drss%26%26campaign%3Drss&i=0082AEF4-6F8F-46AB-97B0-AC078945673A

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Google launches print campaign to tout display platform

Saturday, 11. September 2010

Quelle: smartbrief-com-iab

Google, via ads in trade magazines and other print and online publications, is making its first major pitch for its display a -More

http://www.smartbrief.com/servlet/rdrc?u=%2Fnews%2FstoryDetails.jsp%3Fissueid%3DB5EFCEE9-5F88-41C9-8CCA-C97861238129%26copyid%3DD5DF4D42-5023-407C-AD6C-3F78B3609BFB%26brief%3Diab%26sb_code%3Drss%26%26campaign%3Drss&i=B5EFCEE9-5F88-41C9-8CCA-C97861238129

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Can digital growth offset print ad losses at newspapers?

Thursday, 29. July 2010

Quelle: smartbrief-com-iab

Online newspapers, with their professionally produced content, are able to charge much higher ad online rates than portals or -More

http://www.smartbrief.com/servlet/rdrc?u=%2Fnews%2FstoryDetails.jsp%3Fissueid%3D94C5145E-02D5-4AB1-BAC1-EAE3B7E26E1A%26copyid%3D242A5E20-8E60-4AEF-B5BA-F55E47B231F9%26brief%3Diab%26sb_code%3Drss%26%26campaign%3Drss&i=94C5145E-02D5-4AB1-BAC1-EAE3B7E26E1A

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Hertz, State Farm slash print ads in favor of digital

Tuesday, 29. June 2010

Quelle: smartbrief-com-iab

Re/Max, Hertz and State Farm were among the top marketers last year to curtail their print ad budgets by more than 50% and in -More

http://www.smartbrief.com/servlet/rdrc?u=%2Fnews%2FstoryDetails.jsp%3Fissueid%3DED40388C-F747-4B76-9852-9C69C6DAD738%26copyid%3DB55DAE4E-9518-4ADA-86FA-85DBB207A56C%26brief%3Diab%26sb_code%3Drss%26%26campaign%3Drss&i=ED40388C-F747-4B76-9852-9C69C6DAD738

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Report: Magazine use on iPads more closely replicates print

Monday, 7. June 2010

Quelle: smartbrief-com-iab

Digital magazine readers getting content from an iPad are spending twice as long — 80 minutes or more per issue — as those  -More

http://www.smartbrief.com/servlet/rdrc?u=%2Fnews%2FstoryDetails.jsp%3Fissueid%3D070229C7-CBA4-4299-BF2C-088ABDBD462F%26copyid%3DC3427F3B-C408-4EA2-87FF-51290A3A9712%26brief%3Diab%26sb_code%3Drss%26%26campaign%3Drss&i=070229C7-CBA4-4299-BF2C-088ABDBD462F

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Personalized Ads Appeal More in Print

Thursday, 20. May 2010

Quelle: emarketer

Online targeting less welcome

http://www.emarketer.com/Article.aspx?id=1007707

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Hotels.com campaign merges print, augmented reality

Tuesday, 18. May 2010

Quelle: smartbrief-com-iab

A Hotels.com digital and print push by Tool and Y&R, Chicago, includes an augmented reality site, VirtualVacay.com, with inte -More

http://www.smartbrief.com/servlet/rdrc?u=%2Fnews%2FstoryDetails.jsp%3Fissueid%3DDF350A18-7215-454E-8D7B-A95BCA0C84BF%26copyid%3D353470D6-7691-4BA2-90D1-18C0BD66296C%26brief%3Diab%26sb_code%3Drss%26%26campaign%3Drss&i=DF350A18-7215-454E-8D7B-A95BCA0C84BF

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