Artikel-Schlagworte: „search“
How search engines weigh social signals
Friday, 3. December 2010Quelle: smartbrief-com-socialmedia
Social search is taking off, and it’s important that social-media marketers understand how their content will be assessed and -More-
European officials to investigate Google’s search ranking procedures
Thursday, 2. December 2010Quelle: smartbrief-com-iab
The European Commission has launched a probe of allegations that Google is engaged in anti-competitive practices by giving lo -More-
Why search needs to get smarter
Thursday, 25. November 2010Quelle: smartbrief-com-iab
A “priority inbox” for search is needed for queries that would give greater prominence to word-of-mouth information from frie -More-
Article: Why Social Media Is Top Priority for Search Marketers
Wednesday, 24. November 2010Quelle: emarketer
Social will be at the center of SEO and PPC campaigns
http://www.emarketer.com/Article.aspx?id=1008060
How merchants are tailoring search
Wednesday, 17. November 2010Quelle: smartbrief-com-iab
More than half of online merchants are using consumer purchase histories and demographic info to tailor search results, accor -More-
New Webinar on 12/2: Social Technologies for Websites — Live Demo. Learn how publishers, retailers and brands are integrating social technologies like social sign-on, sharing and community to drive increased registrations, referral traffic and user engagement. Register now for the free webinar
Article: Search Marketers Tap Social to Boost SEO
Tuesday, 16. November 2010Quelle: emarketer
Majority of companies have blogged with goal of search optimization
http://www.emarketer.com/Article.aspx?id=1008046
Article: Google Instant Shows Positive Effect on Paid Search
Wednesday, 3. November 2010Quelle: emarketer
More impressions, more clicks, more engagement
http://www.emarketer.com/Article.aspx?id=1008023
Startup search engine promises better results, less spam
Tuesday, 2. November 2010Quelle: smartbrief-com-iab
Blekko is the name of a startup search engine that aims to reduce the amount of spam found in Google and other top engines by -More-
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Google, France reach settlement on search ad procedures
Saturday, 30. October 2010Quelle: smartbrief-com-iab
Google, under a settlement with the French Competition Authority, will change its ad regulations prohibiting ads for radar de -More-
Google goes to new Place with beefed up local search results
Friday, 29. October 2010Quelle: smartbrief-com-iab
Google’s Place Search is a new tool for local businesses that provides photos, ratings and a review thumbnail, among other in -More-
WebVisible: Search ads grew at slower rate in Q3
Tuesday, 26. October 2010Quelle: smartbrief-com-iab
The growth rate for search ad spending in the third quarter has “leveled off,” compared with the rate of increase in the thre -More-
BlueKai develops new tool to connect search with display ads
Friday, 22. October 2010Quelle: smartbrief-com-iab
BlueKai has created a new service that can apply marketers’ custom keyword data to shape display campaigns. -More-
Small, medium retailers can tap eBay’s ProStores for search help
Thursday, 21. October 2010Quelle: smartbrief-com-iab
EBay’s ProStores unit has teamed up with Clickable to develop a paid search tool to boost the presence of small and medium me -More-
Social Media, People and Regulation of the Human Body
Oct. 27 – 6PM -10PM – Philadelphia, PA
A must attend event for anyone who works in the healthcare industry
and wants to understand how emotion and belief influence behavior. Explore how patients comply with their drug regimens, where patients disconnect with their physicians and how patients and physicians view side effects. View the event details.
Oct. 27 – 6PM -10PM – Philadelphia, PA
A must attend event for anyone who works in the healthcare industry
and wants to understand how emotion and belief influence behavior. Explore how patients comply with their drug regimens, where patients disconnect with their physicians and how patients and physicians view side effects. View the event details.
Search Appliance 6.8: Google durchsucht Unternehmen und Cloud-Dienste
Monday, 18. October 2010Quelle: golem
Google wertet sein Search Appliance mit der Firmware 6.8 auf und integriert neue Funktionen. Die Geräte durchsuchen nun das Unternehmensnetzwerk, bei Google gehostete Cloud-Dienste und bieten eine Personensuche. (Suchmaschine, Unternehmenssoftware)
http://www.golem.de/1010/78698-rss.html
Social potential for search is a matter of debate
Saturday, 16. October 2010Quelle: smartbrief-com-iab
Opinions are mixed among search experts and marketers on how social search will become over the next five years. -More-
Will Quora change search?
Saturday, 16. October 2010Quelle: smartbrief-com-socialmedia
Social Q-and-A site Quora is slick, simple and well on the way to becoming an information source to rival Google, writes Bruc -More-
Bing and Facebook herald a new era of social search
Friday, 15. October 2010Quelle: smartbrief-com-socialmedia
Bing has entered into a sweeping deal with Facebook, in a move that executives said would usher in a new era for social searc -More-
Study: Online is the top destination for local search needs
Wednesday, 6. October 2010Quelle: smartbrief-com-iab
More people are jumping on the Internet to find a local business or location, though 45% of consumers don’t have a specific t -More-
How the ‘Like’ Button Impacts Search Results
Do you know how Social and Search intersect today? Find out how your site can apply the open graph and Facebook’s “Like” button to bridge social and search and drive increased site traffic. Download this FREE whitepaper now.
Do you know how Social and Search intersect today? Find out how your site can apply the open graph and Facebook’s “Like” button to bridge social and search and drive increased site traffic. Download this FREE whitepaper now.
Google tests search ads with brand names of drugs
Tuesday, 5. October 2010Quelle: smartbrief-com-iab
Google is seeking input from pharmaceutical marketers and the FDA on two potential ad formats that would allow marketers to i -More-
Candidates use location, search to reach mobile, Web users
Saturday, 2. October 2010Quelle: smartbrief-com-iab
Political campaigns have begun tapping smartphones and the Web for ads based on search queries, demographic data and location -More-
Article: Bing’s Success and the Future of Search
Thursday, 23. September 2010Quelle: emarketer
Microsoft site claims second place in August, says Nielsen
http://www.emarketer.com/Article.aspx?id=1007942
Bing rates are likely to jump during Yahoo! search transition
Tuesday, 21. September 2010Quelle: smartbrief-com-iab
Branded keywords on Microsoft’s Bing through October could jump as much as 78% above rates now, and nonbranded keywords could -More-
Yahoo! to revamp mail, search functions
Saturday, 18. September 2010Quelle: smartbrief-com-iab
Yahoo! is readying changes to its e-mail, Web search and social tools that are meant to boost time spent on its sites. -More-
Article: B2Bs Tap Social to Boost Search
Friday, 17. September 2010Quelle: emarketer
More synergy for social and search
http://www.emarketer.com/Article.aspx?id=1007932
Report: Microsoft and Facebook are in search talks
Friday, 17. September 2010Quelle: smartbrief-com-iab
All Things Digital is reporting that Microsoft and Facebook are in negotiations to expand their search relationship, possibly -More-
Bing, Facebook discuss new social search deal
Friday, 17. September 2010Quelle: smartbrief-com-socialmedia
Microsoft and Facebook are reportedly negotiating a deal that would significantly expand the pair’s relationship, perhaps by -More-
Report: Bing surpasses Yahoo! in U.S. search
Thursday, 16. September 2010Quelle: smartbrief-com-iab
Microsoft’s Bing has taken over second place from Yahoo! among U.S. search engines, Nielsen is reporting. -More-
Microsoft lags in mobile search
Wednesday, 15. September 2010Quelle: smartbrief-com-iab
Microsoft is having a difficult time luring users to its mobile search options, despite a five-year deal with Verizon meant t -More-
Where social and search meet
Tuesday, 14. September 2010Quelle: smartbrief-com-iab
Marketers are increasingly seeking ways to engage users with pitches based on social-network recommendations. -More-
Search engines are dead, long live social search
Tuesday, 14. September 2010Quelle: smartbrief-com-socialmedia
People are increasingly turning away from search engines and opting to obtain information through social networks and social -More-
Search buyers say Bing shows potential in first year
Monday, 30. August 2010Quelle: smartbrief-com-iab
Microsoft’s Bing, which in its first year has boosted its share of search from 8% or 9% to 12% or 13%, compared with Google’s -More-
Realtime Search: Google verbessert seine Echtzeitsuche
Friday, 27. August 2010Quelle: golem
Google hat seine Echtzeitsuche um neue Filtermöglichkeiten erweitert. So lassen sich Diskussion nun im Ganzen überblicken oder auf Statusupdates aus einer bestimmten Region einschränken. (Google, Twitter)
http://www.golem.de/1008/77518-rss.html
Google acquires Like.com to boost shopping search
Monday, 23. August 2010Quelle: smartbrief-com-iab
Google has acquired visual-search company Like.com for an undisclosed amount, Like.com’s co-founder confirmed Friday. -More-
Yahoo! gains slightly on Google in U.S. search
Wednesday, 18. August 2010Quelle: smartbrief-com-iab
Google’s share of search in the U.S. in July fell slightly from 66.2% in June to 65.8%, while Yahoo! -More-
New search engine to be launched by China Mobile, state news agency
Friday, 13. August 2010Quelle: smartbrief-com-iab
China’s state-run Xinhua News Agency is teaming up with China Mobile Communications to develop a search engine to vie against -More-
Blog: Why Search Precedes Purchase Decisions for Canadian Moms
Friday, 13. August 2010Quelle: emarketer
Online search is a fairly standard tool for finding anything from directions to a restaurant to conducting price and feature comparisons on a new refrigerator. So it’s no real surprise [...]
http://www.emarketer.com/blog/index.php/search-precedes-purchase-decisions-canadian-moms/
Blog: Search Precedes Purchase Decisions for Canadian Moms
Friday, 13. August 2010Quelle: emarketer
Online search is a fairly standard tool for finding anything from directions to a restaurant to conducting price and feature comparisons on a new refrigerator. So it’s no real surprise [...]
http://www.emarketer.com/blog/index.php/search-precedes-purchase-decisions-canadian-moms/
Wowd aims to wow Facebook users with search tools
Tuesday, 10. August 2010Quelle: smartbrief-com-socialmedia
Wowd, a search tool designed to work in tandem with Facebook and provide real-time updates on the site’s content, aims to hel -More-
Search shops get traction with display
Thursday, 5. August 2010Quelle: smartbrief-com-iab
Search advertising shops are getting in on the display game, as online display is increasingly being sold via real-time aucti -More-
Baidu chief sees growth from search
Wednesday, 4. August 2010Quelle: smartbrief-com-iab
Less than a third of China’s vast population is online, which means that Internet adoption alone could drive growth at the co -More-
Bing-Google competition spurs search wars
Tuesday, 3. August 2010Quelle: smartbrief-com-iab
Bing appears to be posing the first real challenge to Google in search, and the competition is driving “a renaissance in sear -More-
Google is not likely to win Yahoo! China’s search business
Friday, 30. July 2010Quelle: smartbrief-com-iab
Yahoo! China, which is not controlled by Yahoo! Inc. -More-
How will Google grow when search flattens?
Friday, 30. July 2010Quelle: smartbrief-com-iab
The slowing growth of Google’s central business, search, is worrisome for the company, this article notes. -More-
Article: Small Business Sees Increased Paid Search Conversions
Friday, 30. July 2010Quelle: emarketer
Q2 2010 search spending up 159% year over year
http://www.emarketer.com/Article.aspx?id=1007839
Report shows link between paid search, higher product sales
Wednesday, 28. July 2010Quelle: smartbrief-com-iab
A report by comScore for Searchandise Commerce and iProspect has found that marketers that use paid search earn stronger sale -More-
Report: Small businesses spent more on search in Q2
Thursday, 22. July 2010Quelle: smartbrief-com-iab
Small-business marketers, on average, in the second quarter tallied $2,231 on search ads, a 1.4% increase over the first quar -More-
Yahoo! readies shift to Bing for organic search results
Friday, 16. July 2010Quelle: smartbrief-com-iab
Yahoo!, as soon as August but no later than September, plans to start providing organic search results from Microsoft’s Bing. -More-
Search ad market was up 24% in Q2
Tuesday, 13. July 2010Quelle: smartbrief-com-iab
The search ad spend, helped by the retail, travel and auto segments, in the second quarter increased 24%, compared with the s -More-
Blog: Yahoo! Uses Search Queries to Source the People’s News
Wednesday, 7. July 2010Quelle: emarketer
Just a few days after America celebrated Independence Day, Yahoo! will roll out the latest in niche news sites, sourced entirely by internet users’ search queries, according to The New [...]
http://www.emarketer.com/blog/index.php/yahoo-search-queries-source-peoples-news/