Article: College-Age TV Watchers Have No Cords to Cut
Thursday, 15. December 2011Quelle: emarketer
Rather than debate cord-cutting, these millennials already get TV shows they want without cable
http://www.emarketer.com/Article.aspx?id=1008735
Artikel-Schlagworte: „TV“
Article: TV, Mobile See Gains in Viewing Time
Thursday, 15. December 2011Quelle: emarketer
US adults spend more time with mobile than print magazines and newspapers combined
http://www.emarketer.com/Article.aspx?id=1008728
Article: Time Spent with Online Video Surpasses TV Viewing in China
Tuesday, 6. December 2011Quelle: emarketer
Internet users in China watch video online more than any single broadcast medium
http://www.emarketer.com/Article.aspx?id=1008721
TV und Internet laufen oft parallel
Monday, 21. November 2011Quelle: bitkom
Beinahe die Hälfte der Fernsehzuschauer (48 Prozent) surft während des Fernsehens im Internet. Das hat eine Studie im Auftrag des Hightech-Verbandes BITKOM ergeben. 23 Prozent der Befragten nutzen die beiden Medien sogar häufig parallel, 25 Prozent geben an, dies hin und wieder tun. „Mittlerweile ist es in vielen Wohnzimmern Standard, Internet und Fernsehen gleichzeitig zu benutzen. Meist geschieht das allerdings nicht mit dem Internetanschluss des Fernsehers, sondern durch verschiedene Geräte“, sagte BITKOM-Präsidiumsmitglied Ralph Haupter. „Fernsehbildschirm an der Wand und Notebook auf den Knien – so werden heute Medien genutzt.“
http://www.bitkom.org/de/presse/8477_70359.aspx
Twitter eyes more TV integrations
Wednesday, 9. November 2011Twitter tries to woo TV networks with access to all tweets
Wednesday, 9. November 2011Quelle: smartbrief-com-socialmedia
Twitter has granted two media-focused analytics firms unrestricted access to its full stream of published tweets in a bid to -More-
New FCC website would post TV station political ad data
Thursday, 3. November 2011Quelle: smartbrief-com-iab
A new proposal by the Federal Communications Commission would require that TV stations make information about the political a -More-
[Webinar] 9 Types of Collaborators & Your Marketing Team. If you use marketing collaboration software to prevent project pileups and communication catastrophes, you may have noticed that different team members have different collaboration styles. This webinar introduces all 9 types, from the Dinosaur to the Stealth Ninja. Attend free webcast Nov 16
Will Web TV ever catch up to the box?
Thursday, 3. November 2011Quelle: smartbrief-com-iab
Multichannel News technology editor Todd Spangler examines why television as a medium continues to far outpace Web TV program -More-
Charter to provide inclusive over-the-top TV search
Thursday, 3. November 2011Quelle: smartbrief-com-iab
Viewers looking for one way to find content across multiple over-the-top TV services will get help from Charter Communication -More-
Revamp of Google TV focuses on service over content
Monday, 31. October 2011Quelle: smartbrief-com-iab
Google is dialing down its ambitions for Google TV, recasting the service as a supplement to rather than a replacement for st -More-
Ad clients are shifting attention to digital from TV
Friday, 28. October 2011Quelle: smartbrief-com-iab
Ad clients are thinking more and more about digital, agencies report. -More-
Facebook trumps TV during office hours
Friday, 28. October 2011Quelle: smartbrief-com-socialmedia
More people use Facebook than watch TV during office hours, according to a Frank N. Magid Associates study. -More-
Article: Facebook Usage Beats TV During Work Hours
Tuesday, 25. October 2011Quelle: emarketer
Boomers still prefer TV during workday
http://www.emarketer.com/Article.aspx?id=1008657
Digital nears equal footing with TV among agency leaders
Saturday, 22. October 2011Quelle: smartbrief-com-iab
In the eyes of ad agency executives, digital has just about reached parity with television as a medium of choice. -More-
USA Network to introduce social TV app with help of Yap.tv
Wednesday, 19. October 2011Quelle: smartbrief-com-socialmedia
USA Network will have an application devoted to its programming and social discussions generated by the shows thanks to a par -More-
Online TV, video sales to surge during next 5 years
Friday, 14. October 2011Quelle: smartbrief-com-iab
The increasing use of Internet-based TV services will help increase worldwide online TV and video revenues from $3.48 billion -More-
Social buzz may help increase TV ratings, Nielsen says
Saturday, 8. October 2011Quelle: smartbrief-com-socialmedia
Social buzz appears to help increase television shows’ real-world ratings, with a 9% increase in social chatter correlating t -More-
YouTube plows ahead with plan to become major TV conduit
Wednesday, 5. October 2011Quelle: smartbrief-com-iab
YouTube is moving forward with plans to become a new source of professionally produced TV content, winding up talks with majo -More-
Social tools can shape buying decisions for TV ads
Wednesday, 5. October 2011Quelle: smartbrief-com-socialmedia
Social media is helping broadcast-TV ad buyers to target their spending, some industry watchers say. -More-
Web series fans are not abandoning prime-time TV, survey finds
Saturday, 1. October 2011Quelle: smartbrief-com-iab
Original video programming on the Web doesn’t appear to be eating into consumers’ prime-time viewing but, rather, may be comp -More-
DIRECTV brings social streams to the TV screen
Saturday, 1. October 2011Quelle: smartbrief-com-socialmedia
Wireless entertainment service GetGlue has teamed with DIRECTV on an application that lets subscribers of the pay-TV service -More-
Social sites get plenty of free TV exposure
Friday, 30. September 2011Quelle: smartbrief-com-socialmedia
YouTube, Twitter and Facebook get a large number of mentions on television shows, even though they’re not paying for the ment -More-
Article: Gen Y Embraces Smaller Screens for TV and Online Video Viewing
Wednesday, 28. September 2011Quelle: emarketer
Gen Y tunes in to mobile video four times more often than boomers
http://www.emarketer.com/Article.aspx?id=1008613
YouTube gears up to challenge TV
Tuesday, 27. September 2011Quelle: smartbrief-com-iab
Google’s YouTube is about to sign contracts for content on specialized video channels that could appear in the next few month -More-
smartclip setzt auf Connected TV
Tuesday, 20. September 2011Quelle: internet-world-business
Der Bewegtbildvermarkter smartclip bietet Werbetreibenden an, auf 70 weiteren Apps für internetfähige TV-Geräte zu werden. Die Anwendungen stammen aus dem TV-, Gaming- und Musikbereich.
Online TV is making gains on broadcast, study finds
Wednesday, 7. September 2011Quelle: smartbrief-com-iab
TV streaming online is making inroads, with 38% of surveyed users reporting they watch programming online at least once a wee -More-
Miso, DirecTV team up for social TV tools
Wednesday, 7. September 2011Fernsehen der Zukunft: TV mit Internetanschluss lässt sich per App steuern
Tuesday, 6. September 2011Quelle: welt-online
Bis Ende des Jahres soll in jedem vierten Haushalt ein internetfähiger Fernseher stehen. Doch die neue Technik hat noch viele Macken.
Yahoo! ad deal with Gannett expands via local TV
Thursday, 1. September 2011Online ad spending is projected to top TV in 5 years
Tuesday, 30. August 2011Quelle: smartbrief-com-iab
Online ad spending in a rapidly changing landscape will exceed spending for ads on television by 2016, Forrester Research pre -More-
Apple cancels rentals for TV shows
Tuesday, 30. August 2011Quelle: smartbrief-com-iab
Apple has stopped renting episodes of TV shows, citing lack of demand. -More-
Fernsehen und Internet – Google TV startet 2012 in Deutschland
Tuesday, 30. August 2011Quelle: focus
Der Suchmaschinengigant Google hat seinen Dienst Google TV schon vor 15 Monaten angekündigt. Anfang 2011 kommt er auch nach Europa. Richtig durchgestartet ist der Service aber noch nicht. Von FOCUS Online-Autorin Claudia Frickel
Medienspieler: Google TV bringt Android-Apps auf den Fernseher
Friday, 26. August 2011Quelle: welt-online
Google stattet seinen Medienspieler mit einer Unterstützung für Android-Apps aus. Damit stehen Nutzern verschiedene Funktionen zur Verfügung.
Google TV soon to be Android device compatible
Wednesday, 24. August 2011Generation X is equally at home online or in front of TV
Wednesday, 24. August 2011Quelle: smartbrief-com-iab
While Generation X is fully comfortable with digital media, they are also heavy TV watchers, topping other demographic segmen -More-
Yap.TV gathers TV recommendations from Twitter commentary
Friday, 12. August 2011Quelle: smartbrief-com-iab
Yap.TV taps the roughly 1 in 5 tweets pertaining to television to offer online viewing recommendations that users can filter -More-
Article: Video Game Consoles Top Internet-Connected TV Device
Monday, 8. August 2011Quelle: emarketer
Consoles connect TV viewers to online video
http://www.emarketer.com/Article.aspx?id=1008530
How mobile could beat TV
Thursday, 21. July 2011Quelle: smartbrief-com-iab
Paul Gelb, Mobile Practice Lead of Razorfish, is predicting mobile ad spending will eventually outpace TV. -More-
Are more TV dollars going digital?
Thursday, 21. July 2011Quelle: smartbrief-com-iab
Donnie Williams, EVP and chief digital officer for Horizon Media, said some clients shifted an estimated 8% to 13% more of th -More-
Only you can build your social media marketing strategy.
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TV Video Viewing: Beyond Cord-Cutters
Thursday, 14. July 2011Quelle: emarketer
Cutting the cord on cable TV has become a fashion statement of sorts. Surveys show there is a lot of interest but little action—so far. Marketers should be aware of what is happening with online TV video viewing today and what is likely to happen over the next 12 months.
http://www.emarketer.com/Report.aspx?code=emarketer_2000789
Socializing the TV Experience
Thursday, 14. July 2011Quelle: emarketer
Television and social media are rapidly coming together. As they intersect, there will be changes to nearly every aspect of the TV business, from show production to promotion, advertising and measurement.
http://www.emarketer.com/Report.aspx?code=emarketer_2000811
Google TV – Probleme mit der Fernseh-Software
Tuesday, 21. December 2010Quelle: focus
Mit einer eigenen Plattform für internetfähige Fernseher will Suchmaschinengigant das TV-Geschäft erobern – erste Hersteller sind bereits im Boot. Doch der Ausbau von Google TV verzögert sich weiter.
Archos Arnova – TV und Radio aus dem Internet
Friday, 17. December 2010Quelle: focus
Bilder, Videos, Web-TV: Das Arnova-Webradio von Archos zeigt auf seinem Farbdisplay weit mehr als nur Internetradiosender. Von FOCUS-Redakteur Matthias Matting
Blog: Time Spent Watching TV Still Tops Internet
Friday, 17. December 2010Quelle: emarketer
The average adult still spends far more time watching television than on the internet, according to new analysis by eMarketer.
The firm reports that in 2010 the average adult spent about [...]
http://www.emarketer.com/blog/index.php/time-spent-watching-tv-tops-internet/
Panel: More ads are likely for TV shows online
Friday, 3. December 2010Quelle: smartbrief-com-iab
The number of ads on Hulu and other online TV sites could be on the rise, as users get more accustomed to marketing messages -More-
Microsoft is said to be considering an Xbox-based TV service
Wednesday, 1. December 2010Quelle: smartbrief-com-iab
Software giant Microsoft is considering launching a TV service that would include networks such as CNN, ESPN, ABC and NBC, so -More-
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Medienwandel: Internet saugt die Zuschauer aus dem TV ab
Monday, 29. November 2010Quelle: welt-online
Internet und Fernsehen kämpfen um die Aufmerksamkeit der Zuschauer. Die Frage ist nun: Wer liefert die bessere Qualität?
Google TV users can’t get their MTV, other Viacom programs
Wednesday, 24. November 2010Quelle: smartbrief-com-iab
Viacom is not allowing Google TV to stream online the programming on its channels, including MTV, VH1, Comedy Central, Nicke -More-
TV fans share viewing habits via Facebook
Friday, 19. November 2010Quelle: smartbrief-com-iab
Facebook users can keep tabs on their friends’ TV viewing habits thanks to features on sites such as TVGuide.com. -More-
Google TV: Auch Fox.com blockiert Streams
Friday, 12. November 2010Quelle: golem
Der Fernsehsender Fox will nicht, dass mit Google-TV-Geräten auf seine Streams zugegriffen werden kann. Wie die Onlineangebote von ABC, CBS und NBC wird deshalb nun auch Fox.com für Google TV gesperrt – was sich aber leicht umgehen lässt. (Google, Google TV)
http://www.golem.de/1011/79351-rss.html