Twitter dresses up home page for engagement
Thursday, 15. December 2011Quelle: smartbrief-com-iab
Twitter has given its home page a facelift in an attempt to attract new users and bring back those now twittering on other pl -More-
Artikel-Schlagworte: „twitter“
"Abonnieren"-Button – Facebook macht Twitter Konkurrenz
Thursday, 15. December 2011Quelle: focus
Facebook-Nutzer sollen künftig Meldungen von anderen Websites abonnieren und in ihr Profil einlaufen lassen können. Damit führt das weltweit größte Online-Netzwerks ein Prinzip ein, das Twitter einst populär machte.
Facebook, Twitter und Google+ – Schicker, schneller, schlauer – und immer ähnlicher
Thursday, 15. December 2011Quelle: focus
Facebook, Google+ und Twitter wollen mit neuen Funktionen bei der Netzgemeinde punkten. Inspiration holen sich die Online-Netzwerk ausgerechnet jeweils bei der Konkurrenz – und werden sich dadurch immer ähnlicher.
Self-serve ads are coming soon, Twitter says
Monday, 5. December 2011Quelle: smartbrief-com-socialmedia
Twitter has begun testing a self-serve ad platform, with about 20 companies currently using the system. -More-
Twitter startet Self-Service-Werbeplattform
Friday, 2. December 2011Quelle: internet-world-business
Twitter einen neuen Werbemarktplatz aufgemacht: Die Selbstbedienungs-Werbeplattform, auf der sich Werbekunden selbst anmelden können, ist ab sofort freigeschaltet.
Twitter is testing self-serve ads
Friday, 2. December 2011Quelle: smartbrief-com-iab
A self-serve ad option is in test mode with a few of Twitter’s advertisers in a long-expected move by the social network. -More-
Twitter partners with Japanese social net Mixi
Thursday, 1. December 2011Twitter acquires startup in secure communications
Wednesday, 30. November 2011Quelle: smartbrief-com-iab
Twitter has acquired Whisper Systems, a startup that has provided key voice and text-message encryption, notably for activist -More-
Anti-Chávez Twitter users are targeted by hackers
Wednesday, 30. November 2011Quelle: smartbrief-com-socialmedia
Hackers who are believed to have ties to Hugo Chávez’s government have been targeting Twitter accounts operated by Venez -More-
Mini-Akquisition für Twitter
Tuesday, 29. November 2011Quelle: internet-world-business
Ein Start-up mit nur zwei Angestellten hat das Interesse von Twitter erregt: Denn das junge Unternehmen Whisper Systems entwickelt Sicherheitstools für mobile Geräte.
Marketers take to Twitter, Facebook ahead of holiday sales
Thursday, 24. November 2011Quelle: smartbrief-com-socialmedia
Brands are ratcheting up their social media marketing efforts ahead of the Thanksgiving holiday. -More-
AMC gets results from "interest-based" Twitter campaign
Wednesday, 23. November 2011Quelle: smartbrief-com-iab
A Twitter-based marketing campaign for AMC’s original programming yielded click-through rates on average of 0.4%, compared wi -More-
NATO gets into a Twitter flame war with the Taliban
Wednesday, 23. November 2011Quelle: smartbrief-com-socialmedia
Press officers from NATO’s International Security Assistance Force are getting drawn into heated Twitter exchanges with the T -More-
Target is in the bull’s-eye for rival retailers on Twitter
Tuesday, 22. November 2011Quelle: smartbrief-com-iab
Target appears to be a prime target for rival retailers heading into the holiday shopping season, with J.C. -More-
Retailers seek to hijack "Target" searches on Twitter
Tuesday, 22. November 2011Quelle: smartbrief-com-socialmedia
Some of America’s biggest retailers are embroiled in a Twitter war, with brands such as J.C. -More-
Twitter users take in-stream ads in stride
Saturday, 19. November 2011Quelle: smartbrief-com-socialmedia
Twitter has started to insert in-stream Promoted Tweets into users’ timelines, and so far hasn’t seen the user backlash that -More-
Wake up and smell the Twitter
Saturday, 19. November 2011Quelle: smartbrief-com-socialmedia
A design company has developed a desktop device that emits specific smells every time a tweet or Facebook update is posted. -More-
Consulting Manager
NM Incite – a Nielsen and McKinsey Company
NM Incite – a Nielsen and McKinsey Company
Don’t break news on Twitter, AP warns reporters
Friday, 18. November 2011Quelle: smartbrief-com-socialmedia
The Associated Press has issued a warning to staffers who used Twitter to break news that reporters covering the Wall Street -More-
ThinkUp 1.0: Holt die eigenen Daten aus Facebook, Twitter und Google+
Thursday, 17. November 2011Quelle: golem
Expert Labs hat mit ThinkUp 1.0 eine Open-Source-Software veröffentlicht, die Inhalte eines Nutzers aus Facebook, Twitter und Google+ herunterlädt, archiviert und mit Analysen aufbereitet. (ThinkUp, Internet) 
Teen girls drive school-age Twitter use
Thursday, 17. November 2011Quelle: smartbrief-com-socialmedia
At least 22% of teen girls are active on Twitter, according to research from the Pew Internet & American Life Project, compar -More-
Twitter: Livebericht in Verhandlung Apple vs. Samsung verboten
Monday, 14. November 2011Quelle: golem
Während der Verhandlung des Patentstreits zwischen Apple und Samsung durfte aus dem Gerichtssaal nicht getwittert werden. Der Richter hatte die Nutzung von Mobiltelefonen verboten. (Politik/Recht, Internet) 
Ashton Kutcher turns his Twitter account over to PR handlers
Friday, 11. November 2011Quelle: smartbrief-com-socialmedia
Ashton Kutcher has asked his PR minders to take over his Twitter account after he drew fire for tweeting a message in support -More-
Lawsuit values Twitter followers at $2.50 each
Friday, 11. November 2011Quelle: smartbrief-com-socialmedia
A California company says a former employee hijacked its Twitter account and absconded with 17,000 Twitter followers, which t -More-
Half of Twitter users who follow brands say they buy more
Wednesday, 9. November 2011Quelle: smartbrief-com-iab
Half of Twitter users who follow brands on the network say they’re more likely to make purchases, and a larger proportion say -More-
Twitter eyes more TV integrations
Wednesday, 9. November 2011Study: A fifth of Twitter users now follow branded accounts
Wednesday, 9. November 2011Quelle: smartbrief-com-socialmedia
A fifth of Twitter users now follow companies or brands on the service, according to two recent studies. -More-
Twitter tries to woo TV networks with access to all tweets
Wednesday, 9. November 2011Quelle: smartbrief-com-socialmedia
Twitter has granted two media-focused analytics firms unrestricted access to its full stream of published tweets in a bid to -More-
Twitter testet neue Stream-Ansichten
Wednesday, 9. November 2011Quelle: internet-world-business
Zwei neue Funktionen werden gegenwärtig von Twitter getestet: In zwei neuen @Username- und Activity-Streams sollen bisherige Ansichten gebündelt werden und somit E-Mail-Benachrichtigungen und umständliche Klickaufrufe von Informationen unnötig machen.
Neu verhandelte Partnerschaften für Twitter
Tuesday, 8. November 2011Quelle: internet-world-business
Twitter will seine Inhalte weiter verbreiten. Dazu schließt der Kurznachrichtendienst Partnerschaften mit Mass Relevance und Crimson Hexagon, die Tweets analysieren und themenrelevant weiterleiten.
Facebook opens up Twitter sharing to individual accounts
Tuesday, 8. November 2011Quelle: smartbrief-com-socialmedia
Facebook Page owners have long been able to link updates to Twitter, but now individuals’ profiles can use the tool as well. -More-
Article: What Twitter Users Think About the Brands They Follow
Tuesday, 8. November 2011Quelle: emarketer
Followers are a loyal base of current customers
http://www.emarketer.com/Article.aspx?id=1008675
Why the AP’s Twitter policy doesn’t add up
Saturday, 5. November 2011Quelle: smartbrief-com-socialmedia
The Associated Press has given its reporters strict instructions for using Twitter, telling them to avoid “unadorned retweets -More-
Comedy writers say Twitter is no joke
Friday, 4. November 2011Quelle: smartbrief-com-socialmedia
Comics and comedy writers are embracing Twitter, using the platform as a sounding board for jokes and sketch ideas, and honin -More-
DHS looks to use Twitter as an intelligence tool
Wednesday, 2. November 2011Quelle: smartbrief-com-socialmedia
The Department of Homeland Security is trying to figure out ways to use Facebook and Twitter as intelligence-gathering tools, -More-
Qantas faces Twitter backlash following response to grounded flights
Monday, 31. October 2011Quelle: smartbrief-com-socialmedia
Qantas has drawn flak on Twitter because it grounded its fleet of jets and then published a succession of stilted tweets abou -More-
Guardian launches Twitter bot to help discovery
Saturday, 29. October 2011Quelle: smartbrief-com-socialmedia
The Guardian newspaper has launched @GuardianTagBot, an automated Twitter feed that can be used to search the paper’s content -More-
Twitter tests new timeline features
Thursday, 27. October 2011Quelle: smartbrief-com-socialmedia
Twitter is piloting a version of its timeline that expands to allow inline viewing of conversations, tweeted media and retwee -More-
Dunkin’ Donuts adds Twitter component to Halloween campaign
Saturday, 22. October 2011Article: Frequent Twitter Users Are More Likely to Click on Ads
Friday, 21. October 2011Quelle: emarketer
High-level users of Twitter don’t get ‘banner blindness’
http://www.emarketer.com/Article.aspx?id=1008654
How the Coolhaus food truck uses Twitter
Thursday, 20. October 2011Quelle: smartbrief-com-socialmedia
Twitter is the ideal tool for building buzz for a food truck, says Natasha Case, owner of ice-cream-sandwich company Coolhaus -More-
Twitter handles 250 million tweets per day, CEO says
Wednesday, 19. October 2011Quelle: smartbrief-com-socialmedia
Twitter CEO Dick Costolo discussed the company’s growth plan at the Web 2.0 Summit. -More-
This Harvard Business Review Insight Center report explores what it really means to be customer-centric. Packed with real-world examples, the paper talks about how 20 organizations like Fidelity, Apple, Coca-Cola, North Face and American Express have worked to put the customer first — including the challenges involved and the rewarding results.
Facebook, Twitter pose challenges for Washington lobbyists
Wednesday, 19. October 2011Quelle: smartbrief-com-socialmedia
Congressional staffers easily navigate through social networks, but Facebook and Twitter remain shaky ground for many lobbyis -More-
LivingSocial makes Twitter sharing part of its mobile app
Tuesday, 18. October 2011Quelle: smartbrief-com-socialmedia
LivingSocial is providing a way for users to share their purchases through Twitter without leaving the deals service’s applic -More-
Executives turn to Twitter to build their personal brand
Tuesday, 18. October 2011Quelle: smartbrief-com-socialmedia
A numbers of corporate executives are using social tools, and especially Twitter, to reach out to customers and burnish their -More-
Twitter lets flu researchers track feelings about vaccines
Tuesday, 18. October 2011Quelle: smartbrief-com-socialmedia
Flu researchers used Twitter to monitor people’s feelings about vaccinations in 2009 and 2010 and found that positive Twitter -More-
Facebook faster, more reliable than Twitter
Saturday, 15. October 2011Quelle: smartbrief-com-socialmedia
Facebook is the fastest major social network, and more reliable than any social site other than YouTube, according to a study -More-
Take Twitter to the next level with apps
Saturday, 15. October 2011Quelle: smartbrief-com-socialmedia
Twitter users can improve their efficiency by integrating certain key apps into their workflow, writes Lior Levine. -More-
NBA players hit Twitter to picket team owners
Thursday, 13. October 2011Quelle: smartbrief-com-socialmedia
NBA players and players association officials are embroiled in a dispute with franchise owners — and are using Twitter in th -More-
Google adds Twitter analytics startup SocialGrapple
Wednesday, 12. October 2011Quelle: smartbrief-com-iab
An analytics startup serving Twitter users has been acquired by Google in a move that appears designed to add premium analysi -More-
Twitter expands reach of link-shortening tool
Wednesday, 12. October 2011Quelle: smartbrief-com-socialmedia
All links posted to Twitter will now automatically be processed using the network’s t.co link shortener, the company announce -More-